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About Sivlo
Buyers have started asking an answer engine what to choose. Sivlo measures what those engines say about your market, shows the evidence behind it, and tells you what is worth changing — in that order.
The problem we are built on
When a buyer asked a search engine, you could at least read the page they landed on. When they ask an answer engine, the shortlist is assembled out of sight, from sources you did not choose, and you find out you were left off it by not hearing from them.
That is a measurement problem before it is a marketing problem. So Sivlo starts by measuring, and refuses to sell a number it cannot show you the working for.
How we work
These are constraints on the product, not values on a wall. Each one costs us something — a simpler headline number, a bolder claim, a faster answer — and each one is the reason the result is worth acting on.
Every figure in the product carries its numerator, its denominator and the number of observations behind it. A single composite score, arrived at by weighting things nobody can see, hides exactly the part you would need in order to argue with it.
Observed, Associated, Hypothesis. Each insight belongs to exactly one, decided by counting rather than by assertion, and an insight that misses a threshold keeps the weaker class along with the reason it missed.
Answer engines are probabilistic: ask twice, get two shortlists. We estimate how much a rate moves on its own, and report movement inside that band as noise — including when the movement would have flattered us.
Sivlo does not publish to your site, generate content for it, or connect to your CMS. It tells you what the engines have to work with, what they did with it, and what would be worth changing.
What we will not tell you
A tool that measures other people’s claims should be the first to publish its own. These are the three we are asked to make an exception for most often, and do not.
Where to go next
A demo is a working session: your category, your competitors, and the questions your buyers actually ask. You will see the evidence, and where it runs out.